About me
My name is Ethan Anderson — I’m a writer, designer, and builder at heart. I’ve always been drawn to craftsmanship, whether that meant hanging drywall, shaping stories, or designing digital experiences.
Over the past year, I’ve taught myself copywriting and UX design, applying the same persistence that took me from construction sites to graduating from UCLA with honors, then on to teaching and tutoring AP/Honors humanities. Every late night, restart, and iteration I put into my projects has taught me an important lesson: perseverance is design thinking in motion.
This portfolio is the result of that determination — proof that I can learn, adapt, and deliver thoughtful work across disciplines. I’m ready to carry that same drive into the next chapter of my career.
Tools
— Figma
— ChatGPT
— HTML/CSS
— Google Ads
— Microsoft Office
— Adobe Creative Suite
Skills
Messaging & Editorial Strategy
— Storytelling
— Copywriting
— Content Strategy
— Brand Strategy
— Editorial Process
— Journalism
— News Writing
— Multimedia Journalism
— Tone of Voice
— Editing
— Proofreading
— AP Stylebook
— Public Engagement
Research & Audience Insight
— User Research
— User Interviews
— Usability Testing
— A/B Testing
— Competitive Analysis
— Content Auditing
— Keyword Research
— Search Engine Optimization
UX & Digital Experiences
— User Experience Writing
— User Experience (UX)
— Information Architecture
— Interaction Design
— User Personas
— Wireframing
— User Flows
— Prototyping
Content Systems
— Web Content Optmization
— Digital Publishing
— Project Coordination
Curious About My Work?
Start a Conversation!
If you’d like to request my resume or have questions about my projects, reach out! I’m happy to provide additional details and discuss how I can contribute to your team.